What Kind of Traveler is Your Customer?

0 Comments

text

Your customers are travelers on a very specific journey. That customer journey begins with a need and an objective. (“My tires are getting worn out. I should have them rotated…

Continue Reading

Where to Position Assets: Customer Journey Mapping

0 Comments

text

Summer is the time for road trips. You open up your map and route your course. But, as exciting as the destination may be, it’s the stops and experiences, both planned and unexpected, that…

Continue Reading

Get Social

Newsletter Sign Up