Our Favorite Irish Spots In Houston

0 Comments

At Signet Interactive, we don’t need an excuse to go eat, drink and be merry. If there’s any sort of event on the calendar, we’re going to go out and celebrate it. And we usually already know the best places to go and…

Continue Reading

What Your Press Releases Are Doing for Your Business

0 Comments

Press Release Baby

Press releases are fundamental to integrated marketing and public relations, but a surprising number of business owners and marketers fail to adequately measure the results of writing and pitching a release. In order to accurately measure the results of your media relations…

Continue Reading

Using Facebook To Reach Your Audience

0 Comments

It's been a year or so since Facebook started limiting the reach of Page posts, and if you haven't made a change in your strategy to accommodate it since then, we need to talk. Low reach means a very small (and we mean as low as two percent) number of people are seeing your posts, which not only means…

Continue Reading

Facebook's Egregious Reduction of Brand Reach: How to Deal

0 Comments

text

Signeteers have been working diligently to re-strategize each of our brand's social media plans. Facebook recently made some changes (again), and this time, the changes make a big impact on brand pages - for worse.

The reaches for page posts have significantly declined. Facebook's algorithm…

Continue Reading

How to Win Facebook without Spending Money

0 Comments



Facebook changes, Facebook advertising tips

Here at Signet, our clients are very involved in our marketing efforts. And we encourage that. Ask us all the questions! We love that you are interested in what we do. But some of the most frequently asked questions have to do with our Facebook…





Continue Reading

LinkedIn: What Kind of In Are You Looking For?

0 Comments

If you're in this industry, you understand the value of networking, which is why I accept almost all LinkedIn invitations. After all, every connection could be a potential lead.

But a hot topic these days has been harassment on LinkedIn, and how the network is doing very little to prevent it. Sure, there's a lot to say about most LinkedIn interaction being a little on the creepy…

Continue Reading

It's National Hot Dog Day, and We're All About H-Town's H-Dogs

0 Comments

2014 Update: Good Dog Hot Dog's brick and mortar is now open, James Coney Island is now JCI Grill (something we still find puzzling) and Houston Chefs and Show Dog Series is not happening this year.

Here at Signet, we're as American as it gets when it comes to hot dogs. And when we learned that July 23 is National Hot Dog Day, we started preparing for the big day almost…

Continue Reading

AMA Austin Elects One of Our Own as Chapter Vice President

0 Comments

"Great people who do great things." That's one way our director of brand strategy, Jenn Starr, describes the American Marketing Association. And really, this is the simplest way to put it.

Over the last few months, AMA Austin has become one of Signet's favorite pals, and it all happened when the organization's now vice president,…

Continue Reading

The Importance of Social Media Engagement and What This Means to Your Cat

0 Comments

Engagement. Look at that word, can't even read it without feeling like a condescending social media "guru." But for real, let's talk about this. If any of my clients had superb social media engagement going on, they wouldn't need much of my help. Poor engagement truly is the source…

Continue Reading

Get Social

Newsletter Sign Up