The Search Marketing Specialist will be responsible for the day-to-day operation and management of 10-20 pay per click (PPC) accounts. He or she will work with external and internal teams to ensure performance and will be responsible for driving execution. The Search Marketing Specialist will also develop, optimize and maintain pay per click accounts as viable channels of lead generation. Keyword bid management, ad copy creation, optimization skills and analytics understanding are imperative for a successful candidate.

Principal Duties:

Desired Skills and Experience

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